Let me introduce myself. I am Johanna Leestma La Fleur, designer, entrepreneur and enthusiastic observer of all things beautiful, clever and original. I love to travel, cook, spark ideas, garden, sew and cycle. I am a mother and an eager collaborator. Oh, and I am a juggler, no really.
Why Equipe? Pronounced the French way (ay-keep) means “team’. And that’s what I’m seeding and celebrating here: people who come together to create great design and smart yet simple solutions that endure. Equipe is a welcoming showcase for the art in every day and the results of creative teamwork in places near and far.
This is my first blog, though not my first time sparking new things. I have helped create businesses and brands for clients and started up a business or two of my own. I’ve helped produce events, develop DIY and craft projects and lately, turned my passion for travel, textiles and design into my next business venture, Equipe (more on that later). To learn more about who I am and my past projects, head to About.
As a restless creative who hacks solutions and juggles all day long, I have plenty of projects in the pipeline. Here you’ll visit destinations that have inspired me and sample things I and my Equipe cohorts are making, cooking, fixing, and brainstorming. You also see great work by other designers that has knocked my socks off.
I humbly ask that if you see something you like here, share it by telling a friend, or sharing a favorite post on Facebook, Twitter or Pinterest. I’d also love it if you’d leave a comment about yourself, what you’ve liked and what brought you here. If you’d like to see more of something, please let me know.
Join me will you?